Press Releases

LONDON, 4th October 2012 - Sony Pictures Television (SPT) and mobile gaming company, ZeptoLab UK Limited, have announced they will be working together to develop a format for a live-action, game show, television series based on ZeptoLab's international hit game, Cut the Rope and its character, the little lovable green monster Om Nom®. Skills-based and inspired by physics, Cut the Rope has become a global hit and to date has been downloaded more than 250 million times around the world. SPT will also have a first look at future properties developed by ZeptoLab for live-action, game shows as well.

Announcing the relationship, Wayne Garvie, chief creative officer, international production, at SPT, said: "Every hour of every day, app producers are creating new ways to entertain global audiences, with Cut the Rope offering one of the most striking examples. ZeptoLab is a pioneer in bringing innovative, witty and addictive apps to the world. We share a similar passion and ambition at SPT and this collaboration will lead to forms of entertainment across all possible partners."

"Sony Pictures Television has an amazing track record in developing hugely successful game shows on television," said Misha Lyalin, CEO of ZeptoLab. "We love the idea of our fans being able to see and engage with Om Nom on the television screen and this partnership with Sony Pictures Television will let fans do just that, bringing Cut the Rope to life in a brand new, interactive way."

About CUT THE ROPEA mysterious package has arrived, and the little monster inside has only one request... CANDY! Since its debut in 2010, Cut the Rope, featuring the little green monster Om Nom®, has become a wildly successful gaming sensation, with 250 million downloads worldwide across iOS, Android, and MacOS platforms and multiple smartphone and tablet devices. Released by global gaming company ZeptoLab, Cut the Rope and its game sequel, Cut the Rope: Experiments, combine outstanding physics-based puzzles, addicting game-play mechanics, 18 level packs with 450 tricky levels, and colorful visuals to create an interactive and engaging gaming experience. For more information on Zeptolab, please visit www.zeptolab.com.

ENDS

For more information:

Mark Macdonald, Sony Pictures TelevisionMark_macdonald@spe.sony.com+44 20 7533 1363

Aly Brady or Nick ShepherdZeptolab@launchsquad.com(415) 625-8555

About ZEPTOLABZeptoLab UK Limited is a global gaming and entertainment company dedicated to the science of fun. Through the worldwide phenomenon of Cut the Rope and its lovable baby monster named Om Nom, the company has redefined gaming with unique, physics-based gameplay that capitalizes on touch technology. Cut the Rope has been an instant success since its debut in 2010, remains a top app on multiple platforms, and has been downloaded more than 250 million times. With partners such as Hasbro, Jakks Pacific and Mattel, ZeptoLab has extended the Cut the Rope franchise with new toys, games and merchandise. For the latest news about Cut the Rope and Om Nom, follow us at facebook.com/cuttherope or @Cut_the_Rope on Twitter or visit www.zeptolab.com.

About Sony Pictures TelevisionSony Pictures Television (http://www.sonypicturestelevision.com), a Sony Pictures Entertainment company, is one of the television industry's leading content providers. It produces and distributes programming in every genre, around the world and for a multitude of platforms. In addition to one of the industry's largest libraries of award-winning feature films, television shows and formats, Sony Pictures Television (SPT) boasts a current program slate that includes top-rated daytime dramas and game shows, landmark off-network series, original animated series and critically acclaimed primetime dramas, comedies and telefilms. SPT has 18 wholly-owned or joint venture production companies in 15 countries outside the U.S. and also maintains offices in 32 countries. SPT's worldwide television networks portfolio includes 124 channel feeds available in 159 countries, reaching more than 800 million households worldwide. SPT also creates original content for and manages SPE's premium video website, Crackle. Additionally, SPT owns production company Embassy Row and is a part owner of cable channel Game Show Network (GSN), 3D channel 3net, premier horror/thriller website and VOD service FEARnet and national U.S media sales company ITN Networks, Inc. SPT advertiser sales is one of the premier national advertising sales companies and handles the commercial inventory in SPT's syndicated series as well as in U.S. digital businesses including FEARnet, DrOz.com and PlayStation.