FOR IMMEDIATE RELEASE
India And Romania Get A Dose Of <i>The Dr. Oz Show</i>
First US Talk Show Format Produced in India is First Formatted Medical Show in the Region
INDIA / ROMANIA (November 29, 2011) - Sony Pictures Television (SPT) has sold the format for its entertaining, high-octane, multi-topic magazine talk show, The Dr. Oz Show to broadcasters in India and Romania. In India, general entertainment channel COLORS has commissioned the hit talk show format, which marks the first time a US talk show format will be produced in India and the first formatted medical show to air in the region. In Romania, TV Romania (TVR) has ordered 100 episodes of the show, marking the first time the format will be produced in the territory. The announcement was made by Keith Le Goy, president, international distribution, SPT.
In Romania, the local version of The Dr. Oz Show will begin airing next year, while details of the Indian broadcast are yet to be determined.
"Following the unprecedented response the US version of "The Dr. Oz Show" has already generated around the world, it is thrilling to see how audiences and broadcasters are looking to adopt and evolve "The Dr. Oz Show" format to deliver even more in-depth and local health and wellness information," said Le Goy.
Speaking about the acquisition of The Dr. Oz Show format for the Indian market, Raj Nayak, CEO - COLORS, said, "Acquiring the format for "The Dr. Oz Show" is our attempt to bring to the Indian audiences a successful and useful show that creates awareness on health and wellness - something that has not been on air in India. The show will be called "All Is Well" and will connect with our audiences by showcasing the physical and emotional impact of illnesses on not only their own lives but also the lives of their family and friends."
The recent sales in India and Romania place The Dr. Oz Show format in 10 territories around the world. Other territories to develop a series based on the talk show format include Brazil (TV Record), Colombia (RCN), Chile (Mega TV), China (Zhejiang TV), Russia (Rossiya), Armenia (Shant TV), France (TF1) and the Middle East (MBC1). Meanwhile, the print version of The Dr. Oz Show can be seen across five continents and has been sold in 112 countries.
The Emmy® Award-winning program, The Dr. Oz Show is a fast-moving magazine talk show full of audience participation and viewer interaction, with its highly qualified medical host and team of specialist advisers serving up daily plans and challenges for ordinary people.
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